Catherine

Griffin

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DIGITAL MARKETER
COPYWRITER | PROJECT MANAGER

ABOUT CATHERINE

Catherine Griffin is a Connecticut-based digital marketer, copywriter, and project manager with an extensive background in journalism and story marketing. Graduating with a Masters from Columbia Graduate School of Journalism, she immediately dove into the fast paced world of NYC media. Since then, she has helped countless clients with digital marketing campaigns, managed teams, and has written for tabletop games, short story compilations, audio productions, and live events. With over 11 published books and countless articles under her belt, she's always looking for the next project.

Project Management

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A picture of the book cover of the Midstate Chamber of Commerce's new member packet

Catherine has managed a team and has created brand guides, digital marketing plans, and marketing materials for the Midstate Chamber of Commerce, the Meriden Farmers Market, Futures, Inc., and other clients. Her attention to detail, project management experience, and adherence to deadlines allows her to see every project through from beginning to end.

When meeting with a client, Catherine takes the time to sit down and discover their brand and their goals before designing a plan that best suits them.

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Digital Marketing

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A page from a book called "Social Media Marketing for Restaurants"

Digital marketing isn’t just social media. It’s the all-encompassing term that includes SEO, video, email reach outs, and other forms of online media. Catherine is a strategic marketer who has worked on websites, social media, and has honed her skills in layout and web design.

Her expertise as a copywriter has especially helped her in SEO optimization, creating online reference materials to encourage website visitors.

Catherine has also created training and onboarding materials for an international team of social media and marketing managers to ensure their quality of productions for various clients across the U.S.

A picture of a booklet cover titled "Web Design and SEO for Your Business." There is a picture of Mars on the front cover.
The picture of the inside of a book. It says "It's a Broad Topic. In fact, it's so broad that there are entire books based around just a fraction of this subject matter. You could spend days learning about SEO, or about UX design."
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Catherine’s Published Works

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Catherine has multiple accreditations under her belt in the tabletop RPG industry. She has worked as a project developer, writer, and editor for various different IPs that span from modern to fantasy.

Previous IPs she’s worked with have included Scarred Lands, Cavaliers of Mars, Scion, Dystopia Rising, Trinity Continuum, Ex Arcana and more.

With over a dozen published works, Catherine is always looking for the next opportunity to create, collaborate, and contribute.

PHILOSOPHY

While tools continue to evolve, marketing stays fundamentally the same. You want to make a human connection with your audience and tell them a story. 

SERVICES

Ready to tell your story? Browse available services, then book a free consultation. Let’s create together.

Brand Consultation

Project Management

Copywriting

Marketing Direction and Social Media Management